re: Breakout Innovation and cocreative processes

Research shows that groups produce the richest, most accurate information when they are involved at multiple points throughout a design process. The rapid prototyping and recurrent user testing at the heart of the lean startup methodology affirms this.15 Most social sector organizations do little if any prototyping. Most largescale development projects, for example, do not allow the public to comment until a plan has been largely decided and significant sums of money have already been invested in feasibility and preparatory studies, at which point what is actually open for public input is “everything but the essentials.”16

breakout_innovation2png

More via Stanford Social Innovation Review (SSIR)

Advertisements